C2A Consulting & Trading · Abidjan

Building Profitable Businesses Across West Africa.

Advisory · Project Finance · Agricultural Inputs

Senior advisory for companies and institutions seeking to build profitable, financeable businesses — from agricultural value chains and distribution networks to industrial projects across eight countries.

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XOF 1.7BBank financing structured across three institutions
100K TTonnes of fertilizer delivered to 100K farmers
−38%Logistics cost reduction at OCP Africa
USD 50MFramework agreement structured in Guinea
Our Partner Ecosystem
EICSIPREDAGRONORA Dadch&co Market ResearchDigital Minding Corporation IANOVAManta Conseil

C2A in 75 Seconds

Services

What C2A Delivers

01

Commercial Strategy & Advisory

P&L leadership, market development, distribution network design. From boardroom strategy to field execution across West Africa.

02

Project Finance & Bank Structuring

Structuring bank and DFI financing for agri, industrial, and logistics projects. Proven track record across three financial institutions.

03

Agricultural Inputs Sourcing

Fertilizers, seeds, and key agri-inputs sourced and delivered across the region. A network built over 20 years in eight markets.

04

Supply Chain Transformation

End-to-end supply chain design, cost reduction, and operational performance — from sourcing to last-mile distribution.

05

Public-Private Partnerships

Structuring and negotiating PPPs with government institutions and DFIs. Track record: Sandiara SEZ, Guinea framework agreement.

06

Digital & AI Transformation

Generative AI and advanced analytics integrated into strategic decisions and operational performance. Hands-on, results-driven.

07

Market Research & Intelligence

Quantitative and qualitative studies, B2C and B2B surveys, desk research and foresight — built on one principle: no bias, only findings. We turn market evidence into analytical, strategic and operational decisions.

08

Marketing Strategy & Brand Building

End-to-end brand strategy and product launches, from positioning to go-to-market. A proven record of scaling marketing investment and building both consumer and institutional brands across West Africa.

09

Communication, PR & Media Advisory

Corporate communication, public relations, reputation and crisis management. Advising leading brands and institutions and shaping their media presence throughout the region.

10

Events Planning & Management

Design and delivery of high-profile corporate events, galas and sponsorship programs — managed end-to-end, from concept and budget through flawless execution.

11

Business Development & Go-to-Market

Building businesses from scratch. Market entry, country launches and multi-country expansion — defining the strategy and executing on the ground across eight West African markets.

The Method

Providing Better Solutions©

More than solving problems — anticipating them. Every engagement follows the ATCAA© method: a disciplined path from diagnosis to measurable results.

A

Analyze

Rigorous analysis of your needs, market, and constraints before anything else.

T

Think

Strategic reflection on your objectives and the levers that actually move them.

C

Create

Building the concrete means and structures required to reach those objectives.

A

Anticipate

Mapping the obstacles ahead — with mitigation and exit strategies in place.

A

Act

Pragmatic execution focused on concrete, quantifiable results.

« Don’t solve problems. Be a solutions provider. »

Suppliers & Partners

Our reliable suppliers & partners

C2A sources and represents selected international manufacturers in crop protection, fertilizers, seeds and agricultural machinery, and brings them to West African markets through qualified distribution networks and a supervised registration process. We act as the on-the-ground execution partner between global principals and the realities of the Abidjan–Dakar–Bamako corridor.

Principals from China, the Netherlands and beyond — selected for quality, registration-readiness and long-term fit.

Crop Protection · Fertilizers · Seeds · Machinery
TAIZHOU SKY MACHINERY KH Chemicals

You manufacture quality crop protection, fertilizers, seeds or agricultural machinery? Join our network of reliable international suppliers and reach West African markets with a trusted execution partner.

Track Record

Two Decades of Measurable Impact

2024–2026

Commercial & Financial Transformation

+13% revenue growth in Q1 2025 (+78% vs target). XOF 1.7B bank financing structured. Inventory reduced by XOF 2B. 40+ contracted distributors. SAP S/4HANA migration completed.

2016–2024

OCP Africa — 8-Country Hub

Sandiara SEZ logistics platform (USD 16M CAPEX). Guinea framework agreement (USD 50M). 100,000 tonnes of fertilizer delivered. 100,000 farmers trained and supplied. Logistics costs cut by 38%.

2015

FedEx Express Senegal — Founding Country Director

Launched full operations from scratch with FedEx Dubai, Morocco, and France — on schedule and to international group standards.

Portfolio

C2A in the Field

Ports, warehouses, farms and boardrooms — two decades of execution across West Africa, in pictures.

Port of Dakar panoramaVessel at seaLast-mile agricultural deliveryC2A at Columbia University

View the full portfolio →

The Commitment

How C2A Works With You

01

Clear, Honest Counsel

Straight talk, no spin. The truth is always told — even when it is not what you hoped to hear.

02

Tailored Technical & Financial Proposals

Solutions built around your reality, not off-the-shelf templates. Bilingual, regional, pragmatic.

03

Deadlines Respected, Deliverables Usable

On-time delivery of work products you can put to use immediately — not shelf-ware.

04

ROI Quantified, Results Tracked

Guarantee, follow-up, and evaluation of results. Return on investment measured, not assumed.

Satisfaction Guaranteed

Engagements are structured around measurable outcomes — with accountability built in from day one.

Operating Across the West African Corridor

Cote d’IvoireSenegalMaliBurkina FasoGhanaGuineaMauritaniaGambia
Free Resource

The West Africa Agri-Inputs Market Entry Checklist

30 questions to de-risk your market entry — regulatory, distribution, pricing and logistics, distilled into a free 2-page PDF.

C2A Lead Magnet — Agri-Inputs Checklist (EN)

Ready to Build Something That Lasts?

Available for advisory mandates, strategic partnerships, and senior roles. Based in Abidjan — mobile across Africa.

Book a 30-Minute Call

Frequently Asked Questions

What does C2A Consulting do?

C2A provides agribusiness advisory, supply chain optimisation, DFI project structuring, and market entry strategy across West Africa.

Which countries does C2A operate in?

Côte d'Ivoire, Senegal, Mali, Burkina Faso, Ghana, Guinea, Mauritania and The Gambia.

How can I work with C2A?

Book a free 30-minute strategy call via Calendly.

Does C2A work with DFIs?

Yes — we prepare bankable documents for Proparco, IFC, BOAD, FMO and AFD.

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